Branding
A brand people recognise at a glance and remember after the call. Logo, colors, type and the rules that keep them consistent everywhere.
What you get
Logo and mark
A logo that works at every size, from the browser tab to a billboard, with a simple mark for the app icon and social avatars.
Colors and type
A palette and typefaces chosen for your audience and tested on real screens, in light and dark.
Brand style
How photos, illustrations, motion and words look and sound, so every new page and post feels like the same company.
Guidelines
One clear guide with every rule and file in place, so your team and contractors stay on brand without asking.
A brand starts with a decision
Before any sketch we agree on who the brand speaks to and how it should feel. Premium or friendly, quiet or bold. That one decision makes every later choice faster.
Then come two or three directions for the logo and the look, shown on real pages: the site, the product, a post. You choose one, and we build the full identity around it.
One brand on every screen
A brand lives on the site, in the product, in the app icon and in every post. We design it as a system, so the same colors, type and tone carry through all of them and every new piece comes together quickly.
Related work
Why Creayou
A boutique studio for SaaS design and development. A few people, decades in the craft and a real love for the work.
Design first
Design is where we started. Every project leaves with a custom design that looks expensive and stays in memory, with motion and micro interactions crafted by hand.
Never the same twice
Many studios reuse one proven layout for every client. Each of our projects gets its own structure, navigation and visual language, built around who buys and why.
Meaning over feature lists
Pages and integrations are easy to produce today. What makes a product sell is a clear picture of the buyer, information in the right order and taste in every detail.
One lead from brief to launch
The founder who designs your product also writes the brief, talks with you and leads the build. Nothing gets lost between sales, design and development.
A little more than asked
Along the way we suggest what else could work for your business, so you leave with a sharper view of what to do next.
How we work
Discover
Long conversations with you, your current site, your competitors. We write down the goals and today's numbers, conversion included, so there is a baseline to beat.
Moodboard
A hand picked board of the best sites in the world that fit your audience, style and colors. We agree on the direction before any screen is drawn.
Concept
Two or three directions for the key page, usually the home page or the dashboard. You choose one, and it sets the language for everything else.
Design
Every page and every state, desktop and mobile, built on one system so new pages come together fast.
Build
Fast, clean code for the site, the product or the phone app. Motion and speed are treated as part of the design.
Test
Automated tests plus hands on checks on real phones, laptops and desktops, until it feels right everywhere.
Launch
You approve, we hand over every account, file and right, with written and video guides for your team.
Grow
Search Console, analytics, SEO, ads if needed, a monthly report with the numbers, blog posts from your material. Monthly, yearly or on request.
Questions
How long does a brand identity take?
Usually two to four weeks from the first directions to the final files, depending on how many pieces you need.
Can you refresh a brand we already have?
Yes. We keep what people already recognise and sharpen the rest, so the change feels like progress, not a stranger.
What do we get at the end?
The logo in every format, colors, type, the brand style and a guide, plus templates for the pieces you use most, such as social posts and presentations.
Do you design the website too?
Yes. Most branding projects continue into the website or the product, so the brand is tested on real screens from the first day.
Got a project?
[email protected]