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Concept, 2024

Basebank

A mobile banking app concept. Branding, interface, design system and motion.

Type
Concept
Platform
Mobile app
Scope
Branding, UX/UI, design system, motion
Year
2024

Idea

Most mobile banking apps open on a dense dashboard and a long list of features. Basebank asks what a bank feels like when it starts from clarity: fewer elements on screen, clear numbers and motion that explains what just happened.

What we did

A concept from research to motion. We created the brand with its name and mark, designed the app interface and the design system behind it, wrote the copy for every screen and animated the key flows in After Effects to show how screens move and respond.

Result

A complete concept: brand, interface, system and motion, ready to be taken into production.

Basebank case study, part 1
Basebank case study, part 3
Basebank case study, part 5Basebank case study, part 6
Basebank case study, part 9Basebank case study, part 10
Basebank case study, part 12Basebank case study, part 13Basebank case study, part 14
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Richard Mille

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